New Release.  New Version.  Sequel.  The second time around audiences know what to expect and the build up is extremely exciting.  This is why we tell clients to re-invent themselves.  It is exciting for the client, their employees and their customers.  Everyone likes the makeover.

We had three exciting stories recently in Techlife that all are forms of version 2.0.  All of them are exciting and unique.

First we have a follow-up to the Techlife Gift Guide with version 2.0 of the Give 1 Get 1 program from the folks at OLPC that we wrote about last year.  You can get involved and make the donation of a lifetime, by giving the metaphorical fishing pole..

Next we have two companies who have released new versions of very popular free flash games.  XGen Studios released the new Stick Arena Ballistick and The Casual Collective released a new site with a whole bunch of upgrades and new games. We pit them head to head. (Hint we are all winners.)

Finally, we were emailed from a reader the viral video that was part of a presidential campaign starring “you” the voter.  It was a unique bit of marketing with certain Web 2.0 twist.  And while the election is over this bit of marketing is something we are sure to see more of as time goes on.

Do you have re-make, re-do, re-invention or re-ally good idea?  Share it with us.